PakZebaish

Description

Client Challenges

• Needed a modern, user-friendly E-commerce platform.
• Lack of on-page SEO for better search engine ranking.
• Needed an effective way to engage customers.
• Streamlined product listing and categorization.
• Optimizing content management for branding and social media initiatives.

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Our Solution

• Design Approach: Emphasize creating a polished, artisanal look combined with an intuitive user experience to showcase local Pakistani handicrafts and garments.
• Responsive Design: Designed with Elementor for an intuitive and engaging shopping experience.
• Content Management System: Built dedicated information pages for better user guidance and support.
• WooCommerce Integration: Implemented WooCommerce for seamless eCommerce functionality.
• Page Speed Optimization: Improved performance through caching, image optimization, and minimized assets.
• SEO Optimization: Completed on-page SEO to increase visibility and traffic.

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Development Process

1. Platform Setup: Understanding client goals and creating a roadmap.
2. Custom Design: Built using Elementor to ensure flexibility and a unique design.
3. Feature Implementation: Developed product search, category/product listings, add-to-cart, and checkout functionality.
4. WhatsApp Integration: Connected a WhatsApp Business account for real-time customer support.
5. Information Pages: Added pages for FAQs, shipping info, and other essential details.
6. Testing & Optimization: Performed speed optimizations and on-page SEO adjustments.

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Results

• Improved Load Time: Significant reduction in page loading time.
• Enhanced SEO: Better ranking and increased organic traffic.
• Seamless Shopping Experience: Smooth product browsing, cart, and checkout process.
• Increased Engagement: Positive user feedback on ease of use and design.
• Effective Communication: Streamlined customer interactions through WhatsApp.

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